About Us


Amara Fashion & Lifestyle Exhibition was co-founded in India in 2010 by two dynamic entrepreneurs, Puja Garg and Ritu Mathur. Amara brings together Indian and International luxury brands in women and kids’ clothing, accessories, home & lifestyle. With more than 20 successful shows in India behind them, Amara is now foraying into the international market with their maiden pop-up exhibition in London in June, 2022. Puja & Ritu’s vision is to make Amara a financially viable platform where businesses have the opportunity to showcase their premium creations and get exposure to a diverse market, while at the same time, presenting latest trends in fashion & lifestyle to discerning shoppers. A strong branding along with the founders’ personal touch has provided Amara an edge over competitors, making it a market leader.

Amara key features

Amara was launched with the vision to bring the exciting new designer wear and home décor articles from across India to a single venue.

Authentic designs that cannot be found anywhere in the market

Designers launch their season’s first collection at Amara

Shoes, bags, jewels – whatever your fetish, Amara curates it

We showcase new talent and exquisite designs by established designers

We curate sustainable fashion by contemporary designers

Wide selection of home décor and lifestyle products

Pan-India presence showcasing the best of Indian, Indo-western, and western fashion



Really excited and looking forward to the brilliant line up of fantastic designers that Amara is bringing to London in June . The clothes and jewellery are a cut above and I’m looking forward to do find something very unique for the festive season .

Shama Shroff Entrepreneur London


Can’t wait to see Amara’s in London! If you love fashion you will love Amara.

Ana Patricia Artist London


Wishing Amara all the very best for launching and starting in London. Sending power and love!

Sougat Paul Fashion designer

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